Which statement about targeted online ads is true?

Targeted online ads allow for precise tracking of return on investment (ROI), making this statement true. This capability stems from the advanced analytics and tracking technologies utilized in digital marketing. Advertisers can monitor various performance metrics in real time, such as clicks, conversions, and engagement rates. This level of tracking enables businesses to measure the effectiveness of their ads accurately and adjust their strategies accordingly, ensuring that marketing budgets are allocated efficiently based on what works best.

The ability to track ROI in real-time contrasts with many traditional advertising methods, where measurement can be less precise and often relies on estimates or indirect metrics. With targeted online ads, businesses can continuously optimize their campaigns based on concrete data, enhancing their overall marketing effectiveness.